I don't like it either.
Although all my tunes have it, some cars just don't pop at all. (Since this thread I've been getting customers requesting the pop put into their tunes.). I believe a lot of it has to do with exhaust leaks and the system as a whole.
The fuel left in the exhaust can not light off unless it mixes to a near stoich value with outside air. Exhaust leaks let this outside air in under decel conditions.
So for customers wanting more pop...just go **** with your exhaust pretty much lol?