I have all of the respect for Lund, but yes, this was a choice of words I was not a fan of and it has caused me a great deal of work in clarifying.
The nGauge is not exclusive to Lund. The LUND nGauge is exclusive to Lund.
See what they did there?
They are credible enough and have enough of a following that they didn't need that angle, but I don't think any real harm was done.
It's sparked all of this conversation....
Angle? What is your angle exactly? Since you seem to want to tell people what our angle is. You don't have to answer, I don't want this to turn into an advertising post so I don't plan on continuing to post here.
I'll clear this up as best I can. We have no angle, we aren't locking anyone out of anything. If you want an 'open' device, HP Tuners sells their version of the nGauge. See how I said 'their version'? The difference is more than just what tunes can be accepted by the device. Lund Racing wanted to actively develop this device with new features and datalogging tweaks. While HP Tuners is a great company, their main concern is their software and we didn't want to rely on anyone else to add features. By having our own device with our own firmware, we can custom tailor the features to our customers.
Hope that clears things up.