Do they come from the dealer taking a hit or is that incentive cash directly from Ford to oil the gears to help move cars?
So them acting like they are losing cash for going 3k under invoice after 4500 incetive cash and 500 trade value is BS?
wrong, dealers do lose money on cars, not many, but it happens. It all depends on the car and how long its been on the lot. Trust me, we get some odd builds in (color, combination etc) that just arent big sellers.
Crazy enough, specialty vehicles can hurt you