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SVTPerformance's Chain of Restaurants
Road Side Pub
Business website SEO price?
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<blockquote data-quote="MFE" data-source="post: 16493826" data-attributes="member: 36397"><p>Actual SEO is a front-loaded effort, identifying your site's shortcomings, prioritizing them in terms of cost vs reward, then addressing them. Short of a complete Google alorithm change, the maintenance SEO after the fix-it stage shouldn't be as much as the earlier effort. A flat rate per month seems odd. But, good SEO means your site addresses consumers needs better as far as Google is concerned, meaning you rank better on organic listings, meaning you don't have to invest as much in Paid search results in order to be seen front and center. So, done well, it's a good investment, but it goes beyond page technicalities that anybody good at it can find and (hopefully) fix, and ventures into your page providing content/information that helps the people who are searching. </p><p></p><p>Also, who else in your category are they doing SEM (Paid Search) (AdWords) for? If they're providing this service for your competitors, that's a conflict of interest, as they (claim to) optimize your accounts and theirs, you're really just bidding up each others' keyword prices. </p><p></p><p>How are they getting paid? Ask them how they make their money. Ask for a breakdown of how much time is actually spent on your account. How much of it is off-shored? How much of it is automated?</p></blockquote><p></p>
[QUOTE="MFE, post: 16493826, member: 36397"] Actual SEO is a front-loaded effort, identifying your site's shortcomings, prioritizing them in terms of cost vs reward, then addressing them. Short of a complete Google alorithm change, the maintenance SEO after the fix-it stage shouldn't be as much as the earlier effort. A flat rate per month seems odd. But, good SEO means your site addresses consumers needs better as far as Google is concerned, meaning you rank better on organic listings, meaning you don't have to invest as much in Paid search results in order to be seen front and center. So, done well, it's a good investment, but it goes beyond page technicalities that anybody good at it can find and (hopefully) fix, and ventures into your page providing content/information that helps the people who are searching. Also, who else in your category are they doing SEM (Paid Search) (AdWords) for? If they're providing this service for your competitors, that's a conflict of interest, as they (claim to) optimize your accounts and theirs, you're really just bidding up each others' keyword prices. How are they getting paid? Ask them how they make their money. Ask for a breakdown of how much time is actually spent on your account. How much of it is off-shored? How much of it is automated? [/QUOTE]
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SVTPerformance's Chain of Restaurants
Road Side Pub
Business website SEO price?
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