Maybe it's Ford's way of giving back something to it's dealerships. If so this will pass in time once the factory has built the initial 5000 units.....like I said I'll wait it out.
I'm sure they have to hype them into thinking these cars will bring big dollars. That's a lot of money for the dealer to invest in a car. It's not like these are $18k Fiestas. Heck Ford is making them pay to sell the car.
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