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SVTPerformance's Chain of Restaurants
Road Side Pub
How does one get started in car sales?
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<blockquote data-quote="13COBRA" data-source="post: 15627381" data-attributes="member: 138337"><p>A poll in 2015, and 2016 showed that consumers least favorite part of purchasing a car is the haggling. Why would a dealership haggle, if that's the customer's least favorite part?</p><p></p><p>No, we aren't making record profits now compared to when we did haggle. With as much money as we spend on advertising every month, it would do me no good to advertise a vehicle thousands of dollars over cost in HOPES that someone will call in so we can haggle. We price our new vehicles at $150 over what I have in it, and our used vehicles at or below the regions average prices.</p><p></p><p>It makes the transactions much quicker, customers more happy, and we get better reviews.</p><p></p><p>There are people that come in that still want to negotiate thousands off, well guess what, those days are over.</p></blockquote><p></p>
[QUOTE="13COBRA, post: 15627381, member: 138337"] A poll in 2015, and 2016 showed that consumers least favorite part of purchasing a car is the haggling. Why would a dealership haggle, if that's the customer's least favorite part? No, we aren't making record profits now compared to when we did haggle. With as much money as we spend on advertising every month, it would do me no good to advertise a vehicle thousands of dollars over cost in HOPES that someone will call in so we can haggle. We price our new vehicles at $150 over what I have in it, and our used vehicles at or below the regions average prices. It makes the transactions much quicker, customers more happy, and we get better reviews. There are people that come in that still want to negotiate thousands off, well guess what, those days are over. [/QUOTE]
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SVTPerformance's Chain of Restaurants
Road Side Pub
How does one get started in car sales?
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