Current New Vehicle Market

13COBRA

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Keep in mind, these are dealers selling to other dealers...then there will be markups to consumers. It's unreal.

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JaCobro

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Does that mean if I go buy a new Ford truck from any dealer, I’m instantly going to have to pay more than msrp sticker price?
 

SID297

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I stopped in at a local Ford dealership yesterday and the new car lot was basically empty. Of what little was there about 50% was already sold or had deposits. Looks like retail orders are here to stay.
 

13COBRA

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Does that mean if I go buy a new Ford truck from any dealer, I’m instantly going to have to pay more than msrp sticker price?

Not necessarily, but wouldn't surprise me. Dealers are paying up to $25,000 over for loaded F-450s right now.

It is crazy. So getting at msrp is the new deal?

Currently, yes. It's nuts. I could literally pick up the phone and sell all of my new inventory at over MSRP prices to other dealers. I sold a Mustang (I don't like to carry Mustangs December-March) for $1,000 and sold three Rangers for $4500 over MSRP (each).

so what do you think the bronco will end up at 'over MSRP' to customer?

Wild times

They'll ask $40-50,000 over.

I stopped in at a local Ford dealership yesterday and the new car lot was basically empty. Of what little was there about 50% was already sold or had deposits. Looks like retail orders are here to stay.

Yep. It is here to stay, not going anywhere any time soon. I like it.
 

Rb0891

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Not necessarily, but wouldn't surprise me. Dealers are paying up to $25,000 over for loaded F-450s right now.



Currently, yes. It's nuts. I could literally pick up the phone and sell all of my new inventory at over MSRP prices to other dealers. I sold a Mustang (I don't like to carry Mustangs December-March) for $1,000 and sold three Rangers for $4500 over MSRP (each).



They'll ask $40-50,000 over.



Yep. It is here to stay, not going anywhere any time soon. I like it.
Do you still have people coming in trying to beat you down to under msrp?
 

13COBRA

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Rb0891

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Thanks, I try. But seriously, what type of person needs a Mustang GT, I mean Mach 1 so badly they are going to pay you more than sticker? I cant imagine paying full price for a Mustang GT, I mean Mach 1 in the first place.
A story while shopping 3 row SUV’s. Wife wanted to look at a Hyundai Palisade. None on the lot. Used one with 19k just came in that morning with fry crumbs in the cup holder and all. I told my wife to listen to this: asked they guy how much more this was than a new one. Wife looks at me like I am stupid. Guy says $4k.

Wife gets out at the end of the ride says f-it, let’s go put money down on that expensive ass Volvo. Lol.

Crazy things people are doing out there…
 

SSSSSSSSSSSSVT

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A story while shopping 3 row SUV’s. Wife wanted to look at a Hyundai Palisade. None on the lot. Used one with 19k just came in that morning with fry crumbs in the cup holder and all. I told my wife to listen to this: asked they guy how much more this was than a new one. Wife looks at me like I am stupid. Guy says $4k.

Wife gets out at the end of the ride says f-it, let’s go put money down on that expensive ass Volvo. Lol.

Crazy things people are doing out there…
Its almost like people have lost all common sense. I guess if you can convince people to wear a dirty t shirt on their face to protect them against the boogey man you can get them to pay just about anything for a new car, especially if you say no money down and $500 a month for ever.
 

13COBRA

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Thanks, I try. But seriously, what type of person needs a Mustang GT, I mean Mach 1 so badly they are going to pay you more than sticker? I cant imagine paying full price for a Mustang GT, I mean Mach 1 in the first place.

Mach E, not Mach 1. Although the Mach 1s are bringing the wood right now too.
 

72MachOne99GT

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Mach E, not Mach 1. Although the Mach 1s are bringing the wood right now too.

Not to totally thread-jack, but is there any special training and investment that had to take place toward your service department with the introduction of a fully electric vehicle in the line-up?

Maybe I’m wrong, but I was thinking Ford only had hybrids up to this point.
 

Zemedici

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Its almost like people have lost all common sense. I guess if you can convince people to wear a dirty t shirt on their face to protect them against the boogey man you can get them to pay just about anything for a new car, especially if you say no money down and $500 a month for ever.

ass for every seat, my friend.

Dealers are charging these prices because people are paying them, supply / demand.

If they werent selling they wouldnt be asking these prices lolol
 

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