Home
What's new
Latest activity
Authors
Store
Latest reviews
Search products
Forums
New posts
Search forums
What's new
New posts
New listings
New products
New profile posts
Latest activity
Members
Current visitors
New profile posts
Search profile posts
Log in
Register
Cart
Cart
Loading…
What's new
Search
Search
Search titles only
By:
New posts
Search forums
Search titles only
By:
Menu
Log in
Register
Navigation
Install the app
Install
More options
Change style
Contact us
Close Menu
Forums
Cobra Forums
2020+ Shelby GT500 Mustang
Anyone else frustrated with Ford over the next GT500?
JavaScript is disabled. For a better experience, please enable JavaScript in your browser before proceeding.
You are using an out of date browser. It may not display this or other websites correctly.
You should upgrade or use an
alternative browser
.
Reply to thread
Message
<blockquote data-quote="13COBRA" data-source="post: 16012984" data-attributes="member: 138337"><p>Ford doesn't need to spend the money advertising their halo cars/performance cars/etc, (like GM and Dodge) to make them successful sellers.</p><p></p><p>Take Dodge for example. Up until the Hellcat, what did Dodge sell that was worth a shit in the performance category? The Dodge Viper. Since 1994, the Viper has been one of the highest performing domestic built cars, and one of the highest performing cars in general. Dodge <u>did not</u> market the Viper, Viper sales sucked. They ran a 'final edition' in 2002, in 2010, and now in 2017.</p><p></p><p>GM didn't spend money marketing their 1st gen ZL1, sales sucked. GM doesn't advertise their Z06s, ZR1s, etc....and they have huge discounts.</p><p></p><p>Ford doesn't advertise their performance vehicles and they sell like hot cakes. The 2013 GT500 had the shortest average time on lot out of ANY vehicle in the U.S. for an 8 month spread, averaging less than 1 week on the ground, that's unheard of for a mass produced vehicle.</p><p></p><p>Mass production vehicle manufacturers understand that advertising their halo cars are great, and they 'draw' excitement...but the days of having a $100k Demon on the showroom to get people to come in and look at it, then sell them a Scat Pack, are over. People don't do that anymore. With the availability of forums, social media accounts, etc, people who want to get excited about the newest and greatest do it online, which does not result in lesser models being sold. Dealers that have money tied up in a vehicle that's sitting on the showroom floor to draw traffic are ****ing idiots.</p><p></p><p>Example: A guy I know works at an Acura store and they have a pre-owned NSX with 500 miles on it sitting on the showroom. Their GM has turned down 5 or 6 deals on it, each making $4-5k, because he thinks that it drives traffic. Well, I can tell you what, I can spend that $150k over the course of a year, and drive 100x's the amount of traffic that the NSX generates just sitting there...not to mention it's depreciating at the same time.</p><p></p><p>You're not lame, you're a ****ing troll that has no place on this forum and would be better suited going to a Honda Civic forum. It does make sense now though, you're a marketing guy, so you get a hard on for companies that market. You support them because they in a round about way give justification for your job and livelihood. </p><p></p><p>Also, I own a Viper, so I'm not purely Ford biased.</p></blockquote><p></p>
[QUOTE="13COBRA, post: 16012984, member: 138337"] Ford doesn't need to spend the money advertising their halo cars/performance cars/etc, (like GM and Dodge) to make them successful sellers. Take Dodge for example. Up until the Hellcat, what did Dodge sell that was worth a shit in the performance category? The Dodge Viper. Since 1994, the Viper has been one of the highest performing domestic built cars, and one of the highest performing cars in general. Dodge [U]did not[/U] market the Viper, Viper sales sucked. They ran a 'final edition' in 2002, in 2010, and now in 2017. GM didn't spend money marketing their 1st gen ZL1, sales sucked. GM doesn't advertise their Z06s, ZR1s, etc....and they have huge discounts. Ford doesn't advertise their performance vehicles and they sell like hot cakes. The 2013 GT500 had the shortest average time on lot out of ANY vehicle in the U.S. for an 8 month spread, averaging less than 1 week on the ground, that's unheard of for a mass produced vehicle. Mass production vehicle manufacturers understand that advertising their halo cars are great, and they 'draw' excitement...but the days of having a $100k Demon on the showroom to get people to come in and look at it, then sell them a Scat Pack, are over. People don't do that anymore. With the availability of forums, social media accounts, etc, people who want to get excited about the newest and greatest do it online, which does not result in lesser models being sold. Dealers that have money tied up in a vehicle that's sitting on the showroom floor to draw traffic are ****ing idiots. Example: A guy I know works at an Acura store and they have a pre-owned NSX with 500 miles on it sitting on the showroom. Their GM has turned down 5 or 6 deals on it, each making $4-5k, because he thinks that it drives traffic. Well, I can tell you what, I can spend that $150k over the course of a year, and drive 100x's the amount of traffic that the NSX generates just sitting there...not to mention it's depreciating at the same time. You're not lame, you're a ****ing troll that has no place on this forum and would be better suited going to a Honda Civic forum. It does make sense now though, you're a marketing guy, so you get a hard on for companies that market. You support them because they in a round about way give justification for your job and livelihood. Also, I own a Viper, so I'm not purely Ford biased. [/QUOTE]
Insert quotes…
Verification
Post reply
Forums
Cobra Forums
2020+ Shelby GT500 Mustang
Anyone else frustrated with Ford over the next GT500?
Top