2023 Bronco Sport Adds Black Diamond Off-Road Package

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2023 Bronco Sport Adds Black Diamond Off-Road Package

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DEARBORN, Mich., Nov. 15, 2022 – Elevating its adventure game, Ford is introducing a new off-road package that brings increased capability and style with the new Bronco Sport Black Diamond Off-Road Package and is expanding Bronco Off-Roadeo access for customers that purchase a new 2023 Bronco Sport vehicle.

“For adventurers who want to get more from their Bronco Sport, we’re enhancing the ownership experience by offering more trail capability with the new Black Diamond Off-Road Package, plus an included opportunity to learn what their SUV can do at Bronco Off-Roadeo,” said Mark Grueber, Enthusiast Vehicle Marketing Manager. “Today, nearly 90% of Bronco Sport customers that attend Off-Roadeo are likely to go off-roading again, and 97% of customers are more knowledgeable and confident doing so, furthering our goal of getting into the wild.”

The Black Diamond Off-Road Package – available on Big Bend and Outer Banks series – delivers even more off-road capability by adding four steel bash plates covering key 4x4 powertrain areas including, front metal skid plate, fuel tank protection and the canister shield. Unique 17-in Carbonized Gray low-gloss aluminum wheels feature 225/65R17 all-terrain tires for added grip. For bold style, the package adds a matte black hood graphic with small Bronco horse logo, plus lower bodyside graphics with Bronco lettering on driver and front-passenger doors.

Bronco Sport Black Diamond Off-Road Package is now available for ordering at Ford dealers.

Bronco Off-Roadeo experience is now included on all Bronco models
Starting with the 2023 model year, every Bronco Sport owner and order-holder now receives complimentary Bronco Off-Roadeo adventure access and trail guide instruction.

All four Bronco Off-Roadeo experiences put drivers to the test across miles of curated trails over a day, while teaching them about the capabilities and performance of their Bronco two-, four-door, or Sport SUV model.

Each location is designed for all skill levels and offers unforgettable trail drives led by off-road experts, who will show attendees how to get the most out of their Bronco’s rugged capabilities. This included experience is the ultimate opportunity to build confidence, expand off-road adventure skills and explore everything Bronco models have to offer.

Bronco Off-Roadeo adventure playgrounds include Horseshoe Bay, Texas (near Austin); Mt. Potosi, Nevada (near Las Vegas); Moab, Utah; and Gilford, New Hampshire.

Winter Weekends coming to Bronco Off-Roadeo Moab and Texas
Adding seasonal excitement to Bronco Off-Roadeo Moab and Texas, Winter Weekends extend the brand’s off-road adventure playgrounds’ offerings and expand access for customers to come and experience the Built Wild lifestyle.


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TORQUERULES

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Love that color. I never see these in anything but the 1.5 liter around here. I thought about one for a DD. Not the man Bronco, yes, but for DD work its fine.
 

TORQUERULES

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I'm annoyed Ford put a 'Bronco' name on that SUV...
I do agree with that. I have had such a hard time explaining to people that these are not the real Bronco. You see more of them, and it came out first so people just assume.

They should have picked a completely different name and still included it under the Bronco brand. Not sure what name, but something.

Bronco Mall-Crawler? Lol. I am sure it is pretty capable compared to its competition, but there is a lot of confusion out there as to what it is. It is NOT the Bronco.
 

WVTrakPak

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I do agree with that. I have had such a hard time explaining to people that these are not the real Bronco. You see more of them, and it came out first so people just assume.

They should have picked a completely different name and still included it under the Bronco brand. Not sure what name, but something.

Bronco Mall-Crawler? Lol. I am sure it is pretty capable compared to its competition, but there is a lot of confusion out there as to what it is. It is NOT the Bronco.
Rumor early on was that it would be "Scout." That would have been a kewl name.
 

offroadkarter

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I'm annoyed Ford put a 'Bronco' name on that SUV...

If they were smart they'd called it the Bronco II, but I don't expect naming intelligence from the same company that brought us the "sports car now electric crossover" and the "car now mini pickup truck"

Seriously, the Bronco and BII existed during the same timeline, the BII was smaller, this is smaller, why not use that name?
 

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