Anyone else frustrated with Ford over the next GT500?

13COBRA

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Still nothing? I wish FORD would give you guys a launch similar to the Demon. With teaser videos each week and a reveal date. This thing feels so far down the totem poll at Ford. Like ZERO marketing spend on it.

You are a miserable excuse for a member on this forum.

But while we're here... Do you happen to remember how many commercials, teasers, marketing dollars, etc that were used on the 2005/06 FGT? How about the 2007-14 GT500? Boss 302?

The GT350 has received the most marketing out of all the mentioned lines. The 2005/06 FGT received a 30 second commercial during the Super Bowl in 2004, they obviously sold out. The GT500 made it in to 1 commercial, and sold out. ETC ETC ETC.

Ford does not need to heavily discount their products like Chrysler and GM, it's quite a phenomenon honestly. The 1st generation ZL1 was selling for $20k under MSRP. Hellcats are under MSRP.
 

Kaneda

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You are a miserable excuse for a member on this forum.

But while we're here... Do you happen to remember how many commercials, teasers, marketing dollars, etc that were used on the 2005/06 FGT? How about the 2007-14 GT500? Boss 302?

The GT350 has received the most marketing out of all the mentioned lines. The 2005/06 FGT received a 30 second commercial during the Super Bowl in 2004, they obviously sold out. The GT500 made it in to 1 commercial, and sold out. ETC ETC ETC.

Ford does not need to heavily discount their products like Chrysler and GM, it's quite a phenomenon honestly. The 1st generation ZL1 was selling for $20k under MSRP. Hellcats are under MSRP.

So let me get this straight: you are happy with how Ford is handling this launch of this car?

You do understand that the delays IS because of what Chrysler is doing right? That Ford had this car ready to go twice and Dodge keeps upping the power and Ford had to go back to their proverbial drawing board.

And it's lame to say you are excited by the utter lack of info and marketing put behind this car. I work in marketing for major brands (just did Bud Light Fridges in Cleveland) and to not use a halo product like this to generate excitement for the brand is dumb. Sure, that doesn't mean the car won't sell, but it's just a missed opportunity to get people excited and pumped.

But hey, keep saying I'm lame when Ford is the one that teased this car and then did NOTHING to follow that up. That's lame. I'm telling you, there is NO support for this project. While you're reading this, I'm about to go drive 840bhp down the road thinking about 700+ HP from Ford. Cute.
42356577_10161106368920105_4874436140318326784_n.jpg
 

Dusten

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So let me get this straight: you are happy with how Ford is handling this launch of this car?

You do understand that the delays IS because of what Chrysler is doing right? That Ford had this car ready to go twice and Dodge keeps upping the power and Ford had to go back to their proverbial drawing board.

And it's lame to say you are excited by the utter lack of info and marketing put behind this car. I work in marketing for major brands (just did Bud Light Fridges in Cleveland) and to not use a halo product like this to generate excitement for the brand is dumb. Sure, that doesn't mean the car won't sell, but it's just a missed opportunity to get people excited and pumped.

But hey, keep saying I'm lame when Ford is the one that teased this car and then did NOTHING to follow that up. That's lame. I'm telling you, there is NO support for this project. While you're reading this, I'm about to go drive 840bhp down the road thinking about 700+ HP from Ford. Cute. View attachment 1517200

What hes saying is no one cares about the teaser. Just produce the car. Ford never heavily markets their halo cara and they always out sell gm.
 

13COBRA

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So let me get this straight: you are happy with how Ford is handling this launch of this car?

You do understand that the delays IS because of what Chrysler is doing right? That Ford had this car ready to go twice and Dodge keeps upping the power and Ford had to go back to their proverbial drawing board.

And it's lame to say you are excited by the utter lack of info and marketing put behind this car. I work in marketing for major brands (just did Bud Light Fridges in Cleveland) and to not use a halo product like this to generate excitement for the brand is dumb. Sure, that doesn't mean the car won't sell, but it's just a missed opportunity to get people excited and pumped.

But hey, keep saying I'm lame when Ford is the one that teased this car and then did NOTHING to follow that up. That's lame. I'm telling you, there is NO support for this project. While you're reading this, I'm about to go drive 840bhp down the road thinking about 700+ HP from Ford. Cute. View attachment 1517200

Ford doesn't need to spend the money advertising their halo cars/performance cars/etc, (like GM and Dodge) to make them successful sellers.

Take Dodge for example. Up until the Hellcat, what did Dodge sell that was worth a shit in the performance category? The Dodge Viper. Since 1994, the Viper has been one of the highest performing domestic built cars, and one of the highest performing cars in general. Dodge did not market the Viper, Viper sales sucked. They ran a 'final edition' in 2002, in 2010, and now in 2017.

GM didn't spend money marketing their 1st gen ZL1, sales sucked. GM doesn't advertise their Z06s, ZR1s, etc....and they have huge discounts.

Ford doesn't advertise their performance vehicles and they sell like hot cakes. The 2013 GT500 had the shortest average time on lot out of ANY vehicle in the U.S. for an 8 month spread, averaging less than 1 week on the ground, that's unheard of for a mass produced vehicle.

Mass production vehicle manufacturers understand that advertising their halo cars are great, and they 'draw' excitement...but the days of having a $100k Demon on the showroom to get people to come in and look at it, then sell them a Scat Pack, are over. People don't do that anymore. With the availability of forums, social media accounts, etc, people who want to get excited about the newest and greatest do it online, which does not result in lesser models being sold. Dealers that have money tied up in a vehicle that's sitting on the showroom floor to draw traffic are ****ing idiots.

Example: A guy I know works at an Acura store and they have a pre-owned NSX with 500 miles on it sitting on the showroom. Their GM has turned down 5 or 6 deals on it, each making $4-5k, because he thinks that it drives traffic. Well, I can tell you what, I can spend that $150k over the course of a year, and drive 100x's the amount of traffic that the NSX generates just sitting there...not to mention it's depreciating at the same time.

You're not lame, you're a ****ing troll that has no place on this forum and would be better suited going to a Honda Civic forum. It does make sense now though, you're a marketing guy, so you get a hard on for companies that market. You support them because they in a round about way give justification for your job and livelihood.

Also, I own a Viper, so I'm not purely Ford biased.
 

Smooth

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Ford doesn't need to spend the money advertising their halo cars/performance cars/etc, (like GM and Dodge) to make them successful sellers.

Take Dodge for example. Up until the Hellcat, what did Dodge sell that was worth a shit in the performance category? The Dodge Viper. Since 1994, the Viper has been one of the highest performing domestic built cars, and one of the highest performing cars in general. Dodge did not market the Viper, Viper sales sucked. They ran a 'final edition' in 2002, in 2010, and now in 2017.

GM didn't spend money marketing their 1st gen ZL1, sales sucked. GM doesn't advertise their Z06s, ZR1s, etc....and they have huge discounts.

Ford doesn't advertise their performance vehicles and they sell like hot cakes. The 2013 GT500 had the shortest average time on lot out of ANY vehicle in the U.S. for an 8 month spread, averaging less than 1 week on the ground, that's unheard of for a mass produced vehicle.

Mass production vehicle manufacturers understand that advertising their halo cars are great, and they 'draw' excitement...but the days of having a $100k Demon on the showroom to get people to come in and look at it, then sell them a Scat Pack, are over. People don't do that anymore. With the availability of forums, social media accounts, etc, people who want to get excited about the newest and greatest do it online, which does not result in lesser models being sold. Dealers that have money tied up in a vehicle that's sitting on the showroom floor to draw traffic are ****ing idiots.

Example: A guy I know works at an Acura store and they have a pre-owned NSX with 500 miles on it sitting on the showroom. Their GM has turned down 5 or 6 deals on it, each making $4-5k, because he thinks that it drives traffic. Well, I can tell you what, I can spend that $150k over the course of a year, and drive 100x's the amount of traffic that the NSX generates just sitting there...not to mention it's depreciating at the same time.

You're not lame, you're a ****ing troll that has no place on this forum and would be better suited going to a Honda Civic forum. It does make sense now though, you're a marketing guy, so you get a hard on for companies that market. You support them because they in a round about way give justification for your job and livelihood.

Also, I own a Viper, so I'm not purely Ford biased.
But, but I'm a super-cucked soyboy that markets beer! What do YOU know about selling cars?
 

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