News

Stock Bronco Four-Door SUV Lands a Podium Finish at Norra Mexican 1000 Rally in Baja
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Stock Bronco Four-Door SUV Lands a Podium Finish at Norra Mexican 1000 Rally in Baja

Adding to Bronco® brand’s off-road competition credentials, two lead Ford Bronco engineers piloting an all-new, fully stock 2021 Bronco Badlands four-door SUV across the harsh terrain of Mexico’s Baja peninsula landed a podium finish in the NORRA Mexican 1000 off-road rally. The five-day rally began Sunday near the port city of Ensenada.

The team posted a third-place finish in the Pre-Runner Truck class. “Bronco has a long, successful history racing down here so we wanted to put the new one to the test as our final Built Wild Extreme Testing validation – and it exceeded our every expectation for performance across this treacherous environment,” said Bronco engineering manager Jamie Groves. “This race is a key final...
New Carbon Fiber Components for 2020+ GT500 Mustang Available from Ford Performance Parts
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New Carbon Fiber Components for 2020+ GT500 Mustang Available from Ford Performance Parts

Ford Performance Parts today revealed four new aftermarket carbon fiber components for the exterior of the Mustang Shelby® GT500®. Showcased at a GT500 track tour event at Texas International Speedway outside Dallas, the parts are the first aftermarket carbon fiber accessories offered by Ford Performance for the pinnacle pony car since the latest-generation GT500 debuted last year. All four components go on sale today at

“Authenticity and personalization are what our Mustang Shelby GT500 customers want, and our new carbon fiber performance accessories provide an elevated track-proven look from every angle,” said Mark Wilson, Ford North America vehicle personalization, planning and operations manager. “Beyond...
Ford's New 'Enthusiast' Package Lowers Cost of Explorer ST
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Ford's New 'Enthusiast' Package Lowers Cost of Explorer ST

Ford adds three new choices to America’s all-time best-selling SUV, the Ford Explorer. New for 2021 is a lower-priced Explorer Enthusiast ST, powered by Ford Performance, and a better-value rear-wheel-drive Explorer Platinum, while Platinum Hybrid takes Explorer’s three rows to new levels of luxury and efficiency.

All the new Explorer lineup additions are driven by customer feedback, starting with the Explorer Enthusiast ST. Like Explorer ST, Enthusiast ST is the most powerful Explorer ever – built for customers who want that same spirited fun and performance, but at a lower cost.
12,000lb Warn Winch Available for Powerstroke and Godzilla Powered Super Duty
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12,000lb Warn Winch Available for Powerstroke and Godzilla Powered Super Duty

Building on the success of the Ford Performance Parts Winch by Warn offered on the Ford Super Duty Tremor,12,000 pounds of winching power will soon be available for any properly equipped 2020 or newer Super Duty pickup.

Available as a factory-orderable option or dealer-installed accessory, the winch can be added to optional 7.3-liter gas V8 or 6.7-liter Power Stroke® V8 diesel-powered 2020 or newer 4x4-equipped F-250 and F-350* Super Duty pickups with available dual batteries and dual 397-amp alternators.
Bronco Already Has a Ton of Aftermarket Support
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Bronco Already Has a Ton of Aftermarket Support

Bronco®, the all-new outdoor brand of all-4x4 Built Wild™ vehicles from Ford, is collaborating with three of the leading off-road aftermarket companies to expand the growth of parts and accessories for customers to personalize their Bronco and Bronco Sport rugged SUVs.

RTR Vehicles, a longtime Ford custom vehicle collaborator founded by Vaughn Gittin Jr., ARB 4x4 Accessories, Australia’s largest manufacturer and distributor of 4x4 parts and accessories since 1975, and 4 Wheel Parts, a leading off-road parts retailer with a strong online presence and 95 locations across the U.S. are developing parts for the summer launch of Bronco two- and four-door SUVs.
2022 Ford Super Duty Gets a Host of Upgrades | SYNC 4 & 12-Inch Screen
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2022 Ford Super Duty Gets a Host of Upgrades | SYNC 4 & 12-Inch Screen

Ford, America’s truck leader for 44 consecutive years, is rolling out smart and stylish upgrades for the 2022 F-Series Super Duty as it continues to offer the highest available payload, and max conventional and fifth-wheel towing.

“Super Duty customers aren’t just working harder these days, they are also working smarter,” said Todd Eckert, Ford Truck Group Marketing manager. “We’re further helping our customers raise their game and get the job done with purposeful technology through the introduction of SYNC 4 with a larger 12-inch screen and 24x7 cloud connectivity for both their truck and mobile devices.”
Ford Launches King Ranch Edition for Explorer
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Ford Launches King Ranch Edition for Explorer

Ford Explorer, America’s all-time best-selling SUV1, adds the first-ever King Ranch edition to its stable, giving midsize SUV customers an all-new rugged, premium appearance with the uncompromising quality, craftsmanship and authenticity of the iconic Texas ranch.

“In 1853, Captain Richard King bootstrapped the King Ranch in the harsh landscape of southern Texas until it became a shining example of agricultural and livestock innovation and success,” said Lee Newcombe, Ford Explorer marketing manager. “Ford Explorer families can now enjoy a piece of the King Ranch’s renowned craftsmanship and the multigeneration legacy that still thrives 168 years after its founding.”
Ford Adds STX Package to Expedition | Deletes Third Row Seating
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Ford Adds STX Package to Expedition | Deletes Third Row Seating

Ford is expanding the Expedition full-size SUV lineup with the new STX Package, a spacious choice with an attractive price for customers who need seating for five plus the versatility and capability of a full-size SUV.

“The Expedition STX is perfect for families who lead an active lifestyle that requires the capability and space of a full-size SUV,” said Devin McParlane, Expedition brand manager. “They get all of the content they desire at an attractive price, plus a great appearance.”
5.2L Supercharged Predator V8 Power | Not Yet Announced for the Gen III F-150 Raptor
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5.2L Supercharged Predator V8 Power | Not Yet Announced for the Gen III F-150 Raptor

Ford, America’s truck leader, created an off-road icon in 2009 when it introduced the desert racing-inspired F-150 Raptor. It was designed to not only speed over rough terrain, but also to jump and catch air.

And today, it’s born again with an all-new third-generation F-150 Raptor that takes the mechanical and technical brilliance and precision of Raptor and infuses it with enhanced connected technology that means the experience of owning one will only improve over time.
Major Supplier Issues Cut Projected MY2021 Bronco Production by 75%
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Major Supplier Issues Cut Projected MY2021 Bronco Production by 75%

We’ve seen this one coming for a while. The ravages of the Covid pandemic have reached the supply chain for new Ford Bronco production. As of now only an estimated 25% of current reservation holders will receive a MY21 Bronco. Total 2021 model production is projected to be ~60,000 units.

Today is the first true day to order, though the order banks did open last night. We have been told the following:

Dealerships will be contacting customers today to tell them where they stand on their list, as far as timestamps go, because that will determine whether they will receive a MY21 or a MY22. The timestamps matter per the individual dealership. So if a certain dealership had the first 100 reservations in the entire country, it would still only get...
Mach 1 Wheel Design | The Art Behind the Performance
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Mach 1 Wheel Design | The Art Behind the Performance

Inspired by construction and engineering marvels such as bridges, roll cages and even bird’s nests, the all-new Mustang Mach 1 Handling Package wheels aim to capture attention when they reach roads and tracks across the U.S. and Canada early next year.

Using a layered construction design typically reserved for show cars and other non-production vehicles, the cast aluminum wheels bring with them on-track benefits such as structural integrity for hard cornering and about a two-pound weight drop from the standard Mach 1 wheels, despite being one inch wider.
Tremor Off-Road Package Lands in the 2021 F-150 Lineup
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Tremor Off-Road Package Lands in the 2021 F-150 Lineup

Ford is expanding its rugged off-road family of trucks with the all-new F-150 Tremor. The 2021 F-150 Tremor combines all-terrain upgrades perfect for tackling the trails with the outstanding towing and payload capability its owners expect.

F-150 Tremor has been designed and engineered for customers seeking more off-road capability than the available FX4 package and is the result of watching how customers use their trucks for life out in cornfields, on dusty two-tracks, in muddy bogs and on rock-strewn trails. Ford off-roading veterans listened to those customers to create a truck that would handle their demanding lifestyle. All the added capability comes without ignoring the core duties of a truck – outstanding towing and payload performance with a level of integration and technology...
Dearborn FD Chops the Roof Off a 2020 GT500 Mustang | Practice Makes Perfect
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Dearborn FD Chops the Roof Off a 2020 GT500 Mustang | Practice Makes Perfect

Here are two things that bring a smile to my face; power tools and people freaking out over something they don't understand. Recently, pics of a Dearborn Fire Department training session have been making the rounds online. They show the first responders honing their vehicular occupant extraction skills on a very nicely optioned (I call dibs on the carbon fiber wheels) 2020 Shelby GT500 Mustang. Cue the Ford Fan Freakout on social media.

What many failed to realize is that Ford sends hundreds of test mule vehicles such as this GT500 to the crusher every year. These cars can not be sold to the general public, and Ford has even stopped selling them to race teams in order to build race cars. You can thank someone selling off car that was...
Ford's Shows Off The Bronco's Overlanding Capabilities
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Ford's Shows Off The Bronco's Overlanding Capabilities

In honor of the largest North American gathering of classic Ford Broncos, Ford revealed a Bronco Overland concept to kick off this year’s Bronco Super Celebration East in Townsend, Tenn.

Based on the all-new Bronco four-door model, the concept will be on display at the annual off-road event alongside the all-new Bronco two-door and Bronco Sport 4x4 models to give fans a chance to see the only domestic all-4x4 family of off-road SUVs in the metal.
2021 Ford F-150 Adds More Power and Torque | Up to 430HP and 570lb-ft
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2021 Ford F-150 Adds More Power and Torque | Up to 430HP and 570lb-ft

With 43 years of F-Series reigning as best-selling truck in America, the all-new Ford F-150 continues to set standards – No other full-size light-duty pickup can match its maximum conventional towing* or payload**, and no other truck provides the electrified power and capability of the available 3.5-liter PowerBoost™ full hybrid offering the most horsepower and torque in the F-150 lineup.

“F-150 is the flagship of Ford’s dedication to building the best trucks and represents our commitment to not just meeting customer needs but exceeding them,” said Todd Eckert, Ford truck group marketing manager. “With capability and functionality foundational to F-Series, the all-new F-150 not only tows more and hauls more than any other light-duty full-size pickup, it is...
2021 Ranger Adds STX Special Edition Package
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2021 Ranger Adds STX Special Edition Package

With 75 percent of Ford Ranger customers adding appearance packages to their new trucks, Ford is giving buyers of the entry-level Ranger pickup a new choice with the available STX Special Edition Package, bringing more style and technology to 2021 Ranger XL models.

“Ranger customers are asking for new options to help make their trucks their own and we hear them,” said Chad Callander, Ranger marketing manager. “STX Special Edition hits a really compelling and affordable sweet spot for a lot of Ranger buyers looking for just the right combination of tech and style.”
#SaveTheManual | Bronco Adds Manual Trans Option to the Sasquatch Package
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#SaveTheManual | Bronco Adds Manual Trans Option to the Sasquatch Package

Listening to reservation-holder feedback, Ford is expanding the availability of its high-performance off-road Sasquatch™ package to all-new Bronco two- and four-door models with a class-first 7-speed manual transmission.

“The Bronco community spoke and we heard them,” said Mark Grueber, Ford Bronco consumer marketing manager. “Our team moved quickly to add Sasquatch with a manual transmission – another example of our focus on giving customers the best possible off-road vehicles and accessories that we can.”
2021 Ford Ranger Tremor | Coming to a Trail Near You
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2021 Ford Ranger Tremor | Coming to a Trail Near You

Ford today answers the call of Ranger customers asking for an even more off-road-capable and agile Built Ford Tough midsize truck, revealing the new available Tremor Off-Road Package designed to help owners tackle even rougher off-road terrain without compromising Ranger’s payload and tow ratings. 2021 Ford Ranger Tremor goes beyond today’s already-capable FX4 Off-Road Package, making it the most off-road-capable factory-built Ranger ever offered in the U.S.

“Tremor gives Ranger customers a new level of off-road confidence and fun,” said Chad Callander, Ford Ranger marketing manager. “With increased ground clearance, off-road tuned suspension and aggressive Continental General Grabber tires, Tremor elevates Ranger’s off-roading capability even further while keeping the unique advantages...
2021 Ford GT Heritage Edition Celebrates '66 24 Hours of Daytona Win
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2021 Ford GT Heritage Edition Celebrates '66 24 Hours of Daytona Win

The Ford GT is America’s only Le Mans-winning supercar, and taking this pinnacle of Ford Performance even further for 2021, Ford is revealing two new enhancements today – the first-ever Heritage Edition inspired by the original model’s first endurance win at the 1966 Daytona 24 Hour Continental race, plus an all-new Studio Collection package offers even more exclusivity and design enhancements.

“For this Heritage Edition, the Ford Performance team went deeper into the Ford GT’s race history and crafted a limited-edition model that stylistically honors the 55th anniversary of the Daytona 24 Hour endurance race that would eventually lead to our successes at Le Mans,” said Mike Severson, Ford GT program manager. “Plus, for customers who want to highlight the...
Ford Shows-Off Aftermarket Outfitted 2021 Broncos
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Ford Shows-Off Aftermarket Outfitted 2021 Broncos

In honor of Bronco’s 55th birthday, Ford celebrates the unprecedented response to the all-new Bronco and Bronco Sport rugged SUV models with the reveal of five new adventure concepts showcasing factory-backed accessories that make personalization easier and more affordable. Bronco, Ford’s new outdoor brand, also announces the first Bronco Off-Roadeo location and a return to Baja 1000.

“Our dream for Bronco was not just to design a family of vehicles people would love, but to build a community around people who love to go off-road and get into the wild, who want to customize and personize their Broncos, and share experiences with each other,” said Jim Hackett, Ford president and chief executive officer.


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